Mitch Cox Joins Derby Building Products as Senior Vice President of Sales


QUEBEC CITY, QC - October 16 2017 - Derby Building Products, manufacturer of the Tando and Novik brands of exterior cladding products, announces Mitch Cox as the Senior Vice President of Sales. In his role, he will oversee the rapid growth and expansion of Tando® and Novik® brands of shake and stone in the U.S. and Canada.

With more than 30 years of sales and sales management experience, Cox was most recently a partner with Principia Consulting, where he was responsible for the development of several category management tools and processes across the building products spectrum. Prior to that, he was Senior Vice President - Global Sales with the Trex® Company, a world leader in composite decking. Under his leadership, Trex market share grew from the low 30s to the low 40s and he was integral in creating many of the downstream and internal programs that are the benchmark in the industry and still in use today. Mitch also spent more than 20 years in sales and sales management in the food industry with Kraft General Foods Corporation and Kraft- Nabisco.

“Mitch’s experience, leadership and proven track record in our industry is second to none,” said Ralph Bruno, President, Derby Building Products. “His ability to develop best-in-class sales organizations through distribution in high growth environments will serve our associates, our customers and the market very well.”
The Tando and Novik brands of shake and stone feature unrivaled realism, with enhanced color technologies. Novik and Tando product lines feature easy installation, low-maintenance and moisture resistance as ideal exterior options. New Beach House Shake by Tando is indistinguishable from real cedar shake and impervious to moisture, while adding curb appeal and low upkeep to any home. To learn more about TandoShake and TandoStone, visit Learn more about Novik’s product lines at

About Tando
Tando shake and stone products represent innovations in exterior cladding backed by the most advanced technologies in the industry. TandoShake and TandoStone define new categories by replicating the natural beauty and texture of wood shake and stone, with little to no upkeep. Impervious to moisture and resistant to all types of weather, new Beach House Shake created by Tando is indistinguishable from real cedar, while TandoShake’s Signature Stain line offers the rich depth and beauty of stained wood. Perfect for today’s mixed material trend in exteriors, all Tando products complement an array of siding types including fiber cement, engineered wood siding, stucco, and vinyl.

About Novik
Novik features NovikShake™, NovikStone™ and related products that completely reinvent luxury for your home. These products replicate the natural beauty and texture of wood and stone materials that are in demand for today’s designs. With easy installation, low maintenance and exceptional performance, Novik products are a perfect fit for builders, contractors, facility managers and consumers who take pride in the aesthetic appearance of their home or building. For more information, visit

Topics: Press Release

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